Thursday, July 06, 2006

The Button Hole - Fabrics, Notions, Gifts... and Coffee!

I have to admit that I suffer from a chronic condition. I don't know if it has a formal medical name, but if it did it would probably sound something like... curiositus maximus, or maybe... nosiness majorus. Basically, there are very few things in this world that I am not interested in to at least some degree. This is a mixed blessing at best.

With that in mind, there may not be much, at first, that I would personally find engaging at The Button Hole - one of the largest independently owned quilt shops in the nation. But I can recognize the interest that people like my mom, for example, would have in such a place - not to mention the other shops that are a part of the whole experience. So, I just have to look at The Button Hole from my mother's perspective - since she's very big into sewing and quilting projects of all kinds.

One of the first things you note about The Button Hole is that, as a quilt shop, it is HUGE. It's hard to believe that there are that many choices to be had for fabrics, yarn, floss, sewing, and quiliting supplies. But you walk around this immense quilt shop for quite a while and you have the proof. The Button Hole also carries hundreds of sewing notions, books, and patterns, beginner and advanced sewing classes, as well as sales and service of Pfaff sewing machines. And then to round out the experience, they also carry Very Bradley bags, Brighton Jewelry, Crabtree & Evelyn products, and many other gift items.

In short, The Button Hole by itself is a place where I could lose my mother for about a week before she came to the surface. And still there are three other stores within The Button Hole. The Hearth Room is a finely furnished coffee shop that serves other delicious beverages and homemade goodies. Body & Soul is a Christian book store that features a vast selection of Christian books, Bibles, music , church supplies, and more. And there's the Health Food Market - with not only health food products, bulk food bins, books, and music, but also supplements, health & beauty aids.

LogicMaze has been fortunate in not only being able to build the website for The Button Hole, but also in providing the online marketing strategy and search engine optimization (SEO) to help drive business to their site - and their store.

The bottom line is that, if you are looking for an exceptional quilt shop, head to The Button Hole in McPherson, KS. Or if you know someone else who would enjoy it - chances are great that you can find something to suite your tastes as well.


At 7/22/2006 6:12 AM, Anonymous mom said...

I love this place - and so nice of you to think of your "mom" while you were there!! Great opportunity to be able to do a web site at such a positive place!!


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